Why you should think about a Loyalty Program

October 12, 2015October 12, 2015 Jerre Baumeister Leave a comment

Here’s an observation that will likely have you rolling your eyes and saying ‘D’oh!’ Ready? Startups don’t have established user bases.

OK, so it’s obvious… but it’s still important. If you’re a typical e-marketer, you’re completely focused on those first-time sales. You talk about ‘conversions’. How do you get more visitors? How do you change visitors into followers? How do you make followers into customers?

What your company should do with those customers after you’ve won them is a problem for someone further down the line. You want new customers. Why would you be interested in a loyalty program?

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How to come up with a disruptive business model

July 30, 2015July 30, 2015 Jerre Baumeister Leave a comment

“To invent, you just need a good imagination and a pile of junk.”

— Thomas Edison

Getting in touch with your inner disruptor

Want to come up with funky new business ideas? Dirty your hands like Dyson, Eberhard and Tarpenning.

We study our readers, so we know some things about you. We know you want to be an innovator, delivering new products and services and finding novel solutions to problems. And you’re probably a nethead, too. You rely on the internet for fast, frictionless access to business resources. Did you ever consider that those two statements might be contradictory?

Successful startups are different. That’s what enables them to win customers from hidebound competitors, or open up new markets where no-one bothered to look before. Management gurus agree that the best growth hack of all is a ‘disruptive business model’… but they don’t give much advice about where to start looking for one.

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8 clever ways to recycle your old content

April 6, 2015April 6, 2015 Jerre Baumeister Leave a comment

Writing articles on your blog, sites like medium.com or guest posts on other blogging platforms is important to get more traffic to your website. However, writing can be time-consuming and you may not be able to write new stuff every week. So how can we solve this problem? The answer: by recycling old content, over and over again. Popular Twitter accounts with 100k+ of followers keep their audience engaged on auto-pilot and with recycled material. Instead of gaining value from a blogpost once, they recycle it to extend its lifetime.

Here are 8 ways to recycle your content and extend its lifetime in order to get more traffic with less work.
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A list of ‘ready-to-share’ marketing and business quotes for Twitter

April 6, 2015August 8, 2016 Jerre Baumeister Leave a comment

Quotes tend to get retweeted quite a bit, almost 30% of all retweets are quote-related. Why is this? Probably because there is no link to share and therefore no need to check out the link first and judge whether to share; what you see is what you get with quotes. Furthermore, Twitter is well suited for quotes as most of them will be shorter than 140 characters and followers want to see quick snippets of wisdom, wit and genius.

That’s why at TweetFavy we began sharing some business and marketing related quotes with our Twitter followers. But instead of sharing the quotes in plain-text, we’ve decided to photoshop them into images (did you know that tweets containing images are up to 94% more likely to get retweeted? Source).

Since we’ve already done al the photoshop work, we figured we might as well put the images up here and let you use them to share with your own followers. So, here’s a list of all the quotes with their (high-res, unbranded) images we’ve shared on our Twitter. Feel free to use them however you like!

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Blackhat Hack: How to get thousands of real Facebook likes

December 23, 2014December 23, 2014 Jerre Baumeister 17 Comments

In this blogpost I will show you how to use a technique called ‘clickjacking’ to gain thousands of real Facebook likes, Twitter Followers, Google +1’s, you name it. You could potentially use this hack to get every single visitor of your website to like your Facebook page without them even knowing.

But more importantly, I will also show you how you can prevent this from happening to your website. Be ready for some technical terms. In order to be able to follow this tutorial, you should at the very least have some basic knowledge of HTML.

And please, before you read any further, be sure to read and understand the warning below!

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How to get anyone’s attention

November 27, 2014March 2, 2016 Jerre Baumeister 11 Comments

Getting the attention of a high-profile or high-impact individual can be a daunting task. Say, for example, that you want to get an important CEO or investor to notice your startup. How would you go about doing this? Sure, cold-calling/-mailing is one way, but that probably won’t be very effective. Here’s a clever little ‘hack’ that is much more likely to get you there.

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5 clever Growth Hacks to instantly increase your website Traffic

November 21, 2014March 18, 2015 Jerre Baumeister 5 Comments

If you’re running an early stage startup, you’re probably looking forward to the day that you’ll be featured in The Next Web, Techcrunch or Mashable. You’ll get thousands of users and probably have the best day of your life. World domination is now looming tantalizingly on the horizon…

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The pros & cons of Running a blog – is it worth your time?

November 17, 2014 Jerre Baumeister Leave a comment

In fact, 60% of companies with a blog have acquired a customer through this channel. Moreover, the companies that blog get 97% more inbound links. It is quite easy to create a blog, which is probably why most e-businesses have one, but it is much more difficult to create a blog that will increase your traffic. Luckily, there are some useful tactics you can employ.

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