header

5 Tech Startup-Inspired Office Design Ideas Worth Considering

One of the main reasons tech-startups are so looked up at nowadays is the fact that most of them have unique business models, which allow for a much greater flexibility in design, as well as in everything else. Due to the fact that most of these startups operate on a skeleton crew, they more than value every single one of their employees and closely monitor their performance.

They also value human factor above everything else, which is why they aren’t afraid to go over the top in order to create an ultimate work environment. The way they see it is fairly straightforward. According to one survey, a happy employee works 12 percent better, which means that if a breakroom item or an office layout may improve the morale of employees, they will directly contribute to the productivity of the office. In this way, instead of being an optional addition to the layout of the office, this item becomes an investment in the future of your company. Here are several such ideas worth considering.

(more…)

Read More

header

How Smart Data Is Used in Construction

Construction costs are often difficult to determine and they tend to exceed the initial plans, which can drastically affect the investors and sometimes even overhaul the whole project. It also requires a lot of qualified labour, and when there are miscommunications, there are managerial and HR problems as well.

There’s no way to completely avoid this, but with the use of smart data you can greatly reduce the chance of expenses going overboard and have a better organized and more effective construction project in general.

(more…)

Read More

header

5 Tips How to Launch a Content Marketing Strategy with Limited Budget

Don’t fall for the idea that any marketing strategy has to involve a lot of money. There are ways you can go on a new marketing campaign on a minimal budget. Spending money does not always equate to success, but rather the planning and tactics used. Larger corporations do spend a lot of money on most launch plans, but a new business simply cannot afford it. You don’t have to put your business at risk by throwing money around.

Investing in your business is important, but it need not be extravagant. If you were looking for an online paraphrasing service, you probably would go with the more affordable option. The same applies to starting to do content marketing. If you want to get into this new venture, there tips are going to help you get started.

(more…)

Read More

header

5 Inbound Marketing Tips for Your Ecommerce Business

Running an ecommerce store can be tough, especially in the initial stages of the business. One of the biggest problems with ecommerce stores is that there are no universally-agreed-upon manuals for generating traffic and making sales. Therefore, if you want to attract more people to your online store, you’ll have to follow the steps of experienced marketing professionals and turn to inbound marketing. So, instead of making hard-sell attempts, what you’ll need to do is provide value and engage in two-way communication with your customers. And if you want to get your inbound marketing efforts right from day one, here are five tips you should take a closer look at.

(more…)

Read More

header

4 Digital Productivity Tips

Modern-day offices are very much dependent on technology to run smoothly and remain productive. This is a blessing in many ways because there’s much less infrastructure needed to start and run a company, but it’s also a problem because companies are becoming too reliant on technology in many respects.

Build a productivity routine that depends on using the best tech, but don’t forget that your day-to-day tasks need to inform the choices you make. Sometimes, it’s enough to have a piece of paper to write down your tasks and unplug for a while.

(more…)

Read More

header

8 Secrets How to Write Great Content and to Use It Convincingly

To most people, great content may seem like a hit-or-miss affair. However, for you to create compelling content, you will need to strategise.

As you observe the content creators who appear to rule online world, they use a variety of principles to make their publications gain traction, increase their shares and engagement. You won’t need a summary generator, to demystify it for you.

Below are some of the techniques you should consider incorporating, into your content creation game plan:

(more…)

Read More

header

Top 5 Ways for Promoting Your New Business

A lot of people believe that promoting a new business is just marketing, as usual, however, it’s much more than that. First of all, all the usual channels are a lot less effective seeing as how A) you don’t have an infrastructure to support your reputation and B) all your competitors are already using them. Seeing as how they already have clients and brand ambassadors of their own, you will find yourself fighting an uphill battle unless you learn how to think outside – of – the – box. With this in mind and without further ado, there are five methods that are especially suitable for new businesses.

(more…)

Read More

header

7 Reasons Why You Should Consider Hiring Remote Support

Is hiring someone offshore with a different language and culture than yours beneficial for your company?

Many companies, especially start-up businesses, are embracing the practice of hiring remote workers. There are a lot of benefits of adding remote workers to your team. It’s no wonder that the number of remote workers is rapidly increasing.

It’s understandable that you have your apprehension. With language barrier as one of the major issue, everything could turn into a mess. If you still doubt the idea of hiring remote support, below are some of the reasons that might convince you to do the opposite.

(more…)

Read More

header

6 Incredible Branding Tricks You Might Have Overlooked

Branding is far from simple, yet, some people tend to further complicate it by creating false presumptions and misconceptions about it. Apart from overestimating the strength of some popular trends like influencer marketing and SEO (which are indeed powerful but not omnipotent), they also tend to neglect, underestimate or completely overlook techniques they could greatly benefit from. Here are six such branding tricks that you might have overlooked.

(more…)

Read More

header

3 Creative Ways To Make Your Content Go Viral

The equation is simple – if your content goes viral it’s good for business. Going viral means that thousands or even millions of people will view and share your content, making it ultra impactful.  It means that it will create more traffic, more leads, bring more conversion, reach a new audience, and sell more products. But the problem begins with the question how to accomplish this. Yes, we all know, the content needs to be engaging, but sometimes seems that things go viral only by chance. At other times it seems that only really stupid things go viral. Even if there is some kind of rule, either you need a crystal ball or you simply need to start creating trivia. Well, not quite. All the professional marketers like Chronicle Republic know that the secret lies in the way you present your content.  The success of your content does not depend on chance, it depends on your creativity. Creativity in the way you create it and in the way you promote it. You may think this is easier said than done, but we’re about to prove you wrong.

(more…)

Read More